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Oracle9
i
AS Clickstream Intelligence User's Guide
Release 2 (9.0.2.2)
Part Number A90888-02
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Contents
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Preface
Intended Audience
Documentation Accessibility
Structure
Related Documents
Conventions
1 Introduction
Introduction to Oracle9iAS Clickstream Intelligence
Oracle9
i
AS Clickstream Intelligence Architecture
Contents of This User's Guide
2 Getting Started
Getting Started
Oracle9
i
AS Clickstream Intelligence Analytics
Discoverer Viewer Overview
Discoverer Plus Overview
Launching Oracle9
i
AS Clickstream Intelligence Analytics
Logging In/Logging Out
Logging in to Oracle9
i
AS Clickstream Intelligence Analytics
Logging out of Oracle9
i
AS Clickstream Intelligence Analytics
Logging Out with Discoverer Viewer
Logging Out with Discoverer Plus
Discoverer Viewer Interface
Global Buttons Area
Exit Button
Preferences Button
Help Button
Navigation Area
Side Navigation Menu
Content Area
Main Page Content
Workbook Search Area
List of Workbooks
Workbook Content
Worksheet Content
Page Footer
Discoverer Plus Interface
Menu Bar
Toolbar
Work Area
Top Axis
Data Points
Worksheet Navigation Buttons
Worksheet Tabs
Scroll Bar
Sheet Format Button
3 Working with Workbooks and Worksheets
What is a Workbook?
Viewing a Workbook with Discoverer Viewer
Viewing a Workbook with Discoverer Plus
Workbooks Available in Oracle9
i
AS Clickstream Intelligence
What is a Worksheet?
Selecting the Correct Worksheet
Viewing a Worksheet with Discoverer Viewer
Viewing a Worksheet with Discoverer Plus
Getting the Data You Want from Worksheets
Options for Modifying Database Queries
Query Governor
Worksheets/Sheet Format
Summary Data
Fan Trap Detection/Advanced
End User Layer Access/EUL
Locale Selection
Modifying Query Parameters for Individual Worksheets
Setting Worksheet Query Parameters with Discoverer Viewer
Setting Worksheet Query Parameters with Discoverer Plus
To Edit an Existing Worksheet Query Parameter with Discoverer Viewer
To Edit an Existing Worksheet Query Parameter with Discoverer Plus
Making a Worksheet Look The Way You Want
Table Layout
Presentation Options
Printing Worksheet Data
Exporting Worksheet Data
Drilling into Worksheet Data
To Drill Into Columns Containing Multiple Data Levels
4 Understanding Worksheet Data
Activity Workbook
Users by Date
Users by Hour
Visitors by Date
Visitors by Hour
Referrers by Date
Referrers by Hour
Connecting Machines by Date
Connecting Machines by Hour
Sessions by Date
Sessions by Hour
Page Views by Date
Page Views by Hour
Bytes Transferred by Date
Bytes Transferred by Hour
Session Duration by Date
Session Duration by Hour
Referring Searches by Date
Referring Searches by Hour
Page Time to Serve by Date
Page Time to Serve by Hour
Activity for New and Returning Users Workbook
New vs. Returning Users Trend - Day
New vs. Returning Users - Day
New vs. Returning Users Trend - Month
New vs. Returning Users - Month
New vs. Returning Users Trend - Quarter
New vs. Returning Users - Quarter
New vs. Returning Users Trend - Year
New vs. Returning Users - Year
Activity for New and Returning Visitors Workbook
New vs. Returning Visitors Trend - Day
New vs. Returning Visitors - Day
New vs. Returning Visitors Trend - Month
New vs. Returning Visitors - Month
New vs. Returning Visitors Trend - Quarter
New vs. Returning Visitors - Quarter
New vs. Returning Visitors Trend - Year
New vs. Returning Visitors - Year
Browsers and Platforms Workbook
Top Browsers
Single Browser Statistics
Browsers and Versions
Top Crawlers
Browser Types
Browser CPU Types
Top Browser Strings
Connecting Machines Workbook
Top Connecting Machines
Connecting Machines by Domain
Connecting Machines by Domain Type
Connecting Machines by Region
Connecting Machines by Country
Single Connecting Machine Statistics
Dimensional Analysis Workbook
Referrer Dimensional Analysis
User Dimensional Analysis
Page Dimensional Analysis
Browser Dimensional Analysis
Connecting Machine Dimensional Analysis
Path Analysis Workbook
Top Paths Through the Site of Length 2
Top Paths Through the Site of Length 5
Top Paths from Starting Point
Top Paths to Destination
Referrer Path Analysis
Referring Host Path Analysis
Referring Site Path Analysis
Agent Path Analysis
Connecting Machine Path Analysis
User Path Analysis
Visitor Path Analysis
Referring URLs Workbook
Top Referrers
Top External Referrers
Top Internal Referrers
Referring URLs
Referring Domains
Referrers by Category
Referrers by Region
Referrers by Country
Referrers by Domain Type
Single Referrer Statistics
Referring URLs by Connecting Machines Workbook
Referrers vs. Connecting Machines Dimensional Analysis
Domain by Connecting Machines
Referring Categories by Connecting Machines
Referring URLs by Users Workbook
Referrer by User Dimensional Analysis
Domain by User Age Group
Domain by User Gender
Domain by User Marital Status
Domain by User Subscription Level
Referring Category by User Age Group
Referring Category by User Gender
Referring Category by Marital Status
Referring Category by User Subscription Level
Search Analysis Workbook
Top Search Engines
Top Referring Searches
Top Local Searches
Top Searches by Search Engine
Site Content Workbook
Top Pages
Least Requested Pages
Top Entry Pages
Top Exit Pages
Top Clickthroughs
Top Page Refreshes
Top Bookmarked Pages
Top Virtual Directories
Top Downloads
Pages by Category
Single Page Statistics
Site Status Workbook
Server Load by Server
Server Statuses
Top Error Status Codes by Server
Top Error Status Codes by Time
Top Error Pages
Top Error Files
Status for Selected Pages
Pages for Selected Server Status Codes
Top Client Errors by Page
Top Server Errors by Page
Top Invalid Requests
Top Client Timeouts by Page
Top Redirects by Page
Status Type by Page Category
Status Type by Page Type
Status by Page Category
Status by Page Type
Users Workbook
Top Users
Users by Age Group
Users by City
Users by Company
Users by Company Type
Users by Country
Users by Gender
Users by Industry
Users by Job Role
Users by Marital Status
Users by Region
Users by Registration Date
Users by State
Users by Subscription Level
Depth of Visits
Length of Visits
Single User Statistics
User by Connecting Machines Workbook
Connecting Machine by User Dimensional Analysis
Connecting Machine by User Age Group
Connecting Machine by User Gender
Connecting Machine by User Marital Status
Connecting Machine by User Subscription Level
User by Pages Workbook
User vs. Page Dimensional Analysis
Age Group by Page Category
Gender by Page Category
Marital Status by Page Category
Subscription Level by Page Category
Visitors Workbook
Top Visitors
Top Identified Visitors
Top Unidentified Visitors
Unidentified vs. Identified Visitors
Unidentified vs. Identified Visitors Trend
Depth of Visits
Length of Visits
Single Visitor Statistics
A Column Descriptions
Glossary
Index
Copyright © 2002 Oracle Corporation.
All Rights Reserved.
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